• JobScan analyzed a million job applications to learn what strategies lead to the best results
  • The biggest determining factor for getting interviews
    • Resumes that include the job title that you are applying for
      • 3.5x more likely to get an interview
      • What do you do if the job you’re applying for is the same role, but different name?
        • Use the job title for the job that you are applying for. It is okay to do this if the role is essentially the same
  • Applications with a cover letter got an interview 1.9x more likely to be invited for an interview
  • LinkedIn: Job seekers who used JobScan’s LinkedIn optimization tool had 1.5x improved results
    • Surveys: ~90% of recruiters use LinkedIn to either find or vet applicants
  • Degrees:
    • Job seekers with a grad degree (masters or higher) were 2.5x more likely to get an interview
    • Concern: some worry that a grad year will make you appear older and lead to ageism discrimination
    • What if I don’t have a degree?
      • Try getting certifications.
  • Certifications:
    • You’re 2.9x more likely to get an interview if you have a professional certification
    • Certifications are faster, cheaper and sometimes even free.
  • Summary:
    • include job title in resume
    • include cover letter with application
    • optimize LinkedIn profile
    • Include degrees and certifications on resumes